Email and Content Copywriter
Email Copywriter for Service-Based & Local Businesses
Using copywriting to bring customers back, increase repeat visits, and drive revenue through email marketing.
How I Can Help Your Business
The problem: You built the email list. Now what?
Here's what I hear from almost every small business owner I talk to: "I know I should be emailing my list. I just never have time — and when I sit down to write, I have no idea what to say."
That blank screen costs you money. Every week you don't email your list is a week your competitors do. Every missed promotion is revenue left behind. Every lapsed client who stops hearing from you is a booking that goes somewhere else.
"The best time to start emailing your list was when you built it. The second-best time is right now."
I handle the writing, the strategy, and the sequencing. You stay focused on what you're actually brilliant at...you know, your customers!
What I write — five sample emails that do the heavy lifting!
Every campaign I write is built around one thing: getting your customer to take a specific action. Not just opening the email. Actually doing something.
01 — Welcome sequences
First impressions are everything. I write welcome emails that turn brand-new subscribers into paying customers before they have a chance to forget you exist.
02 — Re-engagement campaigns
Clients go quiet. Customers drift. I write the emails that bring them back — with copy that feels personal, not like a generic "we miss you!" blast.
03 — Promotional campaigns
New service. Seasonal offer. Limited spots. I write promos with urgency that feels real — the kind that sells out your calendar before the deadline hits.
04 — Booking & refill reminders
Consistent reminders keep your schedule full. I make them feel like a helpful friend texting you — not a notification from an app you forgot you downloaded.
05 — Monthly newsletters
Stay top-of-mind between visits. I write newsletters people actually look forward to — the ones that make your clients feel like VIPs, not subscribers
How it works — simple, collaborative, no homework for you.
1. We talk for 30 minutes
Tell me about your business, your customers, and what you've tried before. I listen. No lengthy forms, no jargon. Just a real conversation about what you actually need.
2. I build your email strategy
Which emails to send, to whom, and when — mapped to your actual customer journey. You approve the plan before I write a single word.
3. I write. You review. We refine.
You get fully written campaigns — subject line, preview text, body copy, CTA. Everything ready to paste into your email platform. Revisions included until it's exactly right.
4. You send. I watch the results.
After your campaigns go out, I track what's working and sharpen the approach. Every email you send gets smarter than the last.
Ready to get started? So am I! "Contact Form" or email mali@mantraviseersources.com and we'll be copy BFFs soon!
Contact Me
My inbox is always open, you can contact me with the contact form here